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Branding and Marketing Tips for New Small Business Owners

A sound marketing strategy is crucial to maintaining a successful business, and an integral part of marketing is branding. Making consumers aware of your company, goods and services you offer by using marketing strategies that incorporate consistent branding can expand your business. So here are some tips and strategies from Blox to help you do just that.
Personal & Professional Articles

Old Fashioned Marketing Methods That Still Work to Drive Business

Today’s online world allows you to showcase your small business around the globe, and you can post free and paid ads on numerous social media platforms. But what about the tried-and-true advertising methods of yesterday? Are they still efficient in today’s world? Let’s look at five marketing techniques that have stood the test of time:
On & Off Page SEO Information, Articles & Resources

4 Easy Ways to Grow Your Website With Your Business

Building a website for your business is an essential move no matter the size, but it’s important to remember that as your company grows, so should your site. Updating your inventory and utilizing fresh technology is one of the best ways to ensure that your business attracts new customers and keeps the old ones, and it’s also crucial for your productivity.
Personal & Professional Learning & Education Articles

Optimizing Team Performance Through Behavioral Analytics

Discover how behavioral analytics can enhance team performance by improving productivity, boosting engagement, strengthening collaboration, and safeguarding against insider threats. Learn data-driven strategies to create a high-performing team environment and drive organizational success.

The Introvert's Guide to Exceptional Leadership

Discover how introverts can harness their reflective and empathetic traits to become exceptional leaders. Learn about effective communication, strategic networking, and continuous self-improvement.

Importance of Social Media Influencing and Leadership on Rapid Business Success

Discover how to leverage social media to boost your business growth. Learn effective strategies for building brand reputation, engaging with customers, gaining competitive intelligence, and utilizing influencer marketing.

Breaking Language Barriers: Creating a Successful Immigrant Interpreter Business

Learn how to successfully start an immigrant interpreter business with our comprehensive guide. From understanding legal requirements to building a strong network, discover key strategies for thriving as an interpreter entrepreneur.

Amplify Your Impact: Strategic Scaling for Ambitious Businesses

Discover essential strategies to scale your business effectively. Learn how to understand your market, enhance logistics, articulate unique value propositions, streamline invoicing, set clear goals, craft a financial plan, assess staffing needs, and leverage cybersecurity education for sustainable growth.

Smart Budgeting: Building a Financial Roadmap for Small Enterprises

Mastering financial management is crucial for small business owners to successfully navigate the complexities of the modern marketplace. This guide delivers targeted strategies for bolstering financial literacy so you can make informed decisions that foster growth and sustainability within your enterprise. 

Busy Entrepreneur: Apps and Programs for Saving Time

For busy entrepreneurs and business owners, any assistance when it comes to time management is welcome. Fortunately, there are plenty of apps for phone and desktop that can help you to slim down tasks and save valuable hours throughout the week - here are a few for your consideration, shared below by The Professionalist.

How to Market Research Before Launching a New Product or Service 

Market research is a key part of business planning. Understanding the market can help you create a product or service that sells well and satisfies your customers. Most successful companies have an annual (if not quarterly) research program. If you’re planning to launch a new product or service soon, it’s important that you conduct at least a single round of market research beforehand. 

Stay Ahead of the Game: Cybersecurity Tips for Aspiring Entrepreneurs

In today's digital world, cybersecurity is one of the most critical concerns for businesses of all sizes. It's essential to take every precaution to keep your business safe from cyber threats, such as data breaches, hacks, and phishing attempts. As an aspiring entrepreneur, it's vital that you take proactive steps to ensure the security of your company's digital assets.

How Trade Schools Can Support Your Business Success

If you're thinking of starting your own company, you want to pick a business model that's resilient and in demand. Starting a company centered around a skilled trade is a great idea. Examples of skilled trades include carpentry, plumbing, and welding. That said, if you don't know much about skilled trades, you may be wondering where to start. Don't stress: This guide from Blox covers everything you need to know about starting a skilled trade-related business, from how to pick a trade to what paperwork you need.

7 Most Effective Types of Social Media Marketing

On average, people spend two hours and 27 minutes per day on social media. That’s why social media is such an effective channel for reaching new customers and increasing sales. However, what’s the most effective way to market your business on social media? Here are the seven most powerful social media marketing methods that you should be using. 

Marketing for Senior Entrepreneurs 101

No longer is entrepreneurship the sole domain of younger individuals. According to experts on older Americans, an increasing number of those 50 and better are creating startups. Despite this, there is no guarantee of success. To profit, every business requires robust marketing plans. Here's a guide from Blox News on heralding the message that one's doors are open and customers are welcome.

Use This Guide to Add Video to Your Small Business Marketing Strategy

Video marketing is an essential tool for small businesses. It helps to engage with customers, build a strong online presence, and grow your brand. With video marketing, you can quickly become an industry leader in the digital space and create more opportunities for success. Let’s get started by exploring the basics of video marketing for small businesses.

Pursue a New, Fulfilling Career With These Goals

Changing your career may sound like a daunting move, but if you’ve been feeling unfulfilled in your job lately–or have experienced a major setback that’s affected your confidence–it may be time to consider a big change. Many people are looking for a way to turn something they love into a career, and while it comes with quite a few considerations, it is possible. ‍Whether you want to start your own business or just pivot to a new profession in a field you’re interested in, there are some specific moves you can make that will ensure your success. Here are some tips to get you started, courtesy of The Professionalist.

How to Start a Successful Business in Your Own Community

Starting a community business offers many benefits. You'll be able to leverage the support of people you know, increasing your odds of success while also making a positive impact on your surroundings.

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